Strategic Management 5/e

This book brings conceptual frameworks to life through examples that cover products and services from companies that students are familiar with, such as Facebook, Amazon, Google, Tesla, Starbucks, Apple etc. It offers a unique learning experience combining theory and practice of strategic management and provides linkages between its concepts and cases. Integrating current examples with modern strategy thinking, the book prepares students to understand how companies gain and sustain competitive advantages. It brings a cosmopolitan perspective to the text while featuring leading companies from Asia, Europe, Latin America, and North America. The book also offers standalone modules on how to conduct case Analysis. Content: PART ONE / ANALYSIS CHAPTER 1 What Is Strategy? CHAPTER 2 Strategic Leadership: Managing the Strategy Process CHAPTER 3 External Analysis: Industry Structure, Competitive Forces, and Strategic Groups CHAPTER 4 Internal Analysis: Resources, Capabilities, and Core Competencies CHAPTER 5 Competitive Advantage, Firm Performance, and Business Models PART TWO / FORMULATION CHAPTER 6 Business Strategy: Differentiation, Cost Leadership, and Blue Oceans CHAPTER 7 Business Strategy: Innovation, Entrepreneurship, and Platforms CHAPTER 8 Corporate Strategy: Vertical Integration and Diversification CHAPTER 9 Corporate Strategy: Strategic Alliances, Mergers and Acquisitions CHAPTER 10 Global Strategy: Competing Around the World PART THREE / IMPLEMENTATION CHAPTER 11 Organizational Design: Structure, Culture, and Control CHAPTER 12 Corporate Governance and Business Ethics PART FOUR / MINICASES How to Conduct a Case Analysis PART FIVE / FULL-LENGTH CASES Twelve full-length cases are included in Connect. A total of 22 full-length cases are available through McGraw-Hill.