Business Policy and Strategic Management: Concepts & Applications

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ISBN-13: Available on request

Binding: Paperback

Pages: Standard

Language: English

              This innovative introduction to business policy and strategic management, covering both the illustrative cases and conceptual foundation, offers authoritative approaches to strategic leadership in emerging markets. Among its many unique features, this comprehensively updated and revised second edition is structured to help students think strategically.

Content:

Preface
Acknowledgements
Section A: BUSINESS STRATEGY
Business Policy and Strategic Management—An Introduction
Strategic Intent
Business Strategy Formulation
Strategic Functions and Functional Strategies
Internal Analysis
External Analysis
Competitive Gaming Strategy
Section B: CORPORATE STRATEGY
Corporate Strategy Formulation
International Strategies
Strategic Organizational Design
Learning and Knowledge Organization Strategy
Public and Non-profit Organizations’ Strategy
Family and Micro Business Strategy
Internetworking and E-Business Strategy
Section C: ENACTMENT STRATEGY
Strategic Business Model
Strategic Innovation and Technology Management
Strategic Leadership
Corporate Governance and Business Ethics
Strategic Planning and Change Management
Strategic Control
            

Title	Business Policy and Strategic Management: Concepts & Applications
ISBN-13	—
ISBN-10	—
Publisher / Imprint	PHI
Binding	Paperback
Edition	1st Edition
Publication Date	2026
Number of Pages	—